Tuesday, June 30, 2015

Summer Market Update...

 Real Estate activity has stayed strong the last 4 weeks with a fair amount of homes still entering the market.  Buyers continue to be active as well.   Some different price points and locations are moving quicker than others.  The market should continue to stay strong until November when the weather starts to change and the holidays tend to take center stage.   There is plenty of good market time left for us to aggressively try to sell your home!  With this in mind, I thought it would be a great time to share with you just a few of the things that we are doing to make your home stand out from the competition.
 
Ø  Pay Per Click Marketing on Google – this drives our site to the top of the search engines to make sure that your home gets maximum exposure to buyers worldwide. 

Ø  1-800 Hotline / Text System – Through our interactive voice response system that is advertised online, on your sign, and in the newspaper, we are able to generate about 2,100 buyer calls a year!  This system allows buyers to get information on your home 24/7 with no obligation to talk with an agent, yet provides us with all the buyers contact info so we can effectively follow up and convert that call into a showing on your home. 

Ø  Networking with other Realtors – Through RE/MAX and the Stark County Association of Realtors we are in consistent contact with the other top agents in the county.  75% of transactions involve more than one Realtor, which means getting your home in front of the right Realtors is crucial.  We know and network with the Realtors that have the buyers!

Ø  Newspaper Ads – This still is one of the most effective ways to get buyers to call on your home.  We are dedicated to having the most visible and attractive ads in the Repository.  We have a contract with the Repository for back cover page twice a month, and we are averaging 30-40 calls a week.  These are people calling about your home!
  
Ø  The web is where the most activity is at!  We promote your home on Realtor.com, Remax.com, MyStarkCountyHome.com, JoseSellsHomes.com, Trulia.com, Zillow.com, all local brokerage sites and many more!

These are just a few of the things that we are doing to make sure your home gets the most exposure.  Through our aggressive marketing, we are sure that any serious buyers out there know about your home.  Please feel free to call us with any questions or concerns at (330) 649-5540. 

Your Realtor,
 Jose Medina and Team  





Friday, May 22, 2015

Why Waiting To Sell May Not Be Your Best Option...

It's currently a great time to sell your home in a high demand / low supply market.  Buyers are plenty and homeowners are benefiting.  However, if you're considering waiting to place your home on the market, you may find that there is more competition coming your way in the form of newly constructed homes. This may put an end to the limited inventory and change the current of the market for home sellers in big ways.     
According to the latest report from the National Association of Realtors (NAR), the forecast for new housing starts and sales will increase significantly over the next two years:
  • NAR is forecasting 1.1 million new housing starts in 2015, jumping to 1.4 million in 2016.
  • New home sales are projected to increase from the 437,000 in 2014 to 570,000 this year and 720,000 in 2016.
Bottom line - New construction is on the rise and  NOW may be your best time to sell!

We would love to help with your real estate needs!  Please give us a call at (330) 649-5540.  

Friday, April 17, 2015

Market Update for April 2015

The spring market is in full swing!  Did you know that April and May are typically two of the busiest months in home sales?  Now is the time to have your home in pristine condition and
 attractively priced. Here’s a few things to keep in mind over the next 30 days….

1)      Buyers still have a lot of options.  In Stark County there is currently a 5 month supply of homes.  A balanced market is considered 5-6 month supply, so there is still plenty of competition to gain the attention of the potential buyer.  These numbers have improved the last 12 months, but remember that buyers still have considerable choices in todays’ market and more homes are being listed every day.

2)      Buyers comparison shop when looking for a home.  They go out and see what they can get for the money and choose the best value from what they see.  Each home is in a pricing war and a beauty competition at the same time.
  
3)      If you are thinking about possibly adjusting your price, don’t wait.  Now is the time to be the best the value on the market - not 30 days from now!!!  There is talk that interest rates may rise in the second half of 2015… keep that in mind!

4)      In most price ranges and areas, you should be getting an average of 1-2 showings a week.  Showings are the best indicator to determine if your price and condition are on target.  The right price, along with our marketing strategy, will gain you showings. 
  
5)      If you have any questions or concerns about pricing, the condition of your home, or our marketing strategies, please feel free to contact me at 330-649-5540.




Your Realtor, 
Jose Medina

Friday, March 20, 2015

A strong finish and fast start...

Well...we did it!  Jose Medina and Associates achieved the number one team for Remax Realtors in
all of Ohio...and we thank YOU!  Our success is yours and we are deeply grateful that you continue to entrust our team with your real estate needs.  Currently, we are ranked #61 out of 5,485 Remax teams in the United States.  That places us in the top 2% of Real Estate teams in the US!  We are also celebrating  the $92,655 that Remax Crossroads raised for Children's Miracle Network!  Because of you, Jose Medina & Associates were the top team contributor to CMN.  Yep...we are all grinning today for sure because you helped make a real difference.  Thank you.  It was a strong finish to 2014, and a quick start to 2015!  Let's make a difference together!  

Tuesday, February 24, 2015

February 2015 Market Update Letter


I hope this letter finds you well and enjoying 2015! We are off to a busy start with many new
properties entering the market as sellers take advantage of all the activity.  As a result, it is very important to determine your homes’ position in the market. There are three critical elements to your homes’ placement -  We call it the “3 P’s of selling”!

PRICE – By properly setting the price you will create value in the buyer’s mind and stay in front on the market by being more aggressive instead of chasing it down. Keep in mind, the market determines the value of every home and it all depends on what a buyer is willing to pay.

PACKAGING – This is the condition of your home and property. Take a tour of your home,
looking at it as a new buyer would.  Fix or repair any problems you see, but keep in mind improvements made to the property should be done for enjoyment not resale. An improvement cannot be made to the home and then used with the expectation that a buyer will pay the original cost for the improvement. In accordance, maintenance preserves value, it does not create value. For instance if a new roof is needed, it was needed as a maintenance requirement and cannot be added to the market price of your home.

PROMOTION – Marketing is very important in order to secure buyers who not only want to tour your property, but ultimately will write an offer. You can count on Jose Medina & Associates to do our very best to market your property in as many venues as possible; MyStarkCountyHome.com, Homes.com, HarmonHomes.com, Craigslist.com, Trulia.com, Yahoo Real Estate and Zillow.com. Your home is listed on numerous other websites and will often be advertised on the back cover of the Real Estate section of The Repository, as well as our new text lead system for your property.  Also check out the new and improved JoseSellsHomes.com. 

Ultimately, the seller (YOU), are in control of 2 out of the 3 factors that determine if your home will sell. Keep in mind that every home is in both a pricing war and beauty contest with all other homes.


Your Real Estate Team,

Jose Medina & Associates

Friday, February 13, 2015

One Word...

We are officially six weeks into the New Year - How's your focus on all those resolutions?  Yeah...we understand.  That's why our team collectively pauses at the beginning of each new year to reflect on where we've been and to consider where we'd like to go in the year ahead.  This purposed pondering always leads each of us to our ONE WORD for the year.  Instead of writing lists of resolutions that tend to leave us defeated by week 2 of the new year, we take ONE WORD that captures an important area in our lives where we desire change or growth and we center on it every day.  It's purpose-filled living folks and we invite you along!  What's your ONE WORD for 2015?

Here's a link to a free printable One Word poster!



Here's a list of our team member's ONE WORD to help get you started...

*THRIVE * BALANCE * ORGANIZE * ACCOUNTABILITY * 
FEARLESS * FORGIVENESS * PACE * CONTRIBUTION * HEART 
COMMIT * CHALLENGE * PREPARE *

Tuesday, January 13, 2015

A little client backchat for the New Year...

Happiest New Year!  We optimistically enter 2015 with gratitude and focus.  
Here's what a few of our clients have to say about Jose Medina & Associates... 
What better way to begin than with some positive talk to set our trajectory!  

"My wife and I feel very fortunate and blessed to have worked with Valerie Rasinar in our home buying experience.  She always went above and beyond her duties as a realtor, and she truly is a very kind and amazing person.  We will certainly recommend Valerie and your team in the future!"
-Benjamin S.

"The whole experience went easier and faster than I thought it would.  Anita Reese is the best!"
-Rebecca B.

"Everyone was friendly and responded quickly to any of my calls."  Valarie Espenschied was a delight."
-Sandra B.

"Your team was an amazing help throughout the process!  Thank you so much for everything!"
-Courtney B.

"You have a knowledgeable staff, great service and excellent communication throughout the entire process."
-Michele P.

"Your team totally has it together!  Very impressed with the team!"
-Heather B.
We look forward to exceeding your real estate needs in 2015-  Give us a call!